NOT A SIMPLE SHOWROOM
H2Otto, the new area devoted to designers, architects, general contractors and construction companies,
will be inaugurated on March 26, 2015 in via Crocefisso 27 (entrance Via Molino delle Armi) in Milan.
Established thanks to the will of Estesa 2.8, a consulting agency operating in the bathroom furnishings sector, its special partners for this venture are Ceramica Sant'Agostino, Effegibi and Vismaravetro - leading companies in the fields of porcelain and wall tiles, saunas and hammams and, of course, shower enclosures.
Extending over three floors, H2Otto doesn't look like a simple showroom. Instead, it's a multi-purpose facility where product sales are accompanied by consulting services, training and innovative know-how on the products on display. It officially opens on March 30.
The ground floor welcomes visitors with a display area with a strong emotional impact, where each partner company expresses its own characteristics and vision.
The first floor, on the other hand, is devoted to the pure display of product lines, where visitors can try out - in a totally new and unusual way - a genuinely tactile approach to the materials. This area also contains a Hospitality section.
The second floor hosts the Course Room and Lab Room. During the year, theme workshops accredited by the Milan Order of Architects will be held to provide in-depth knowledge about the products.
Finally, the Lab Room will enable visitors to become thoroughly familiar with each product and discover its DNA, thanks to the presence of selected samples.
Find out more on H2Otto.it
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